Top 10 Online Fundraising Tools in 2025: Features, Pros, Cons & Comparison

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Introduction

In today’s digital age, online fundraising tools have become essential for individuals, organizations, and causes looking to raise money for their missions. These platforms allow for seamless, transparent, and accessible fundraising campaigns, empowering people to contribute to meaningful causes regardless of geographic location. As we step into 2025, online fundraising tools have continued to evolve, offering advanced features like artificial intelligence, gamification, and robust integration capabilities with social media platforms.

In this blog post, we’ll explore the top 10 online fundraising tools of 2025, highlighting their features, pros, cons, and unique offerings to help organizations select the best solution for their needs. Whether you’re a small charity, a non-profit, or a corporate entity looking to give back, these tools can help you harness the power of digital fundraising to reach your goals.


Top 10 Online Fundraising Tools in 2025


1. GoFundMe

Short Description:
GoFundMe is a widely recognized platform primarily used for personal, medical, and charity fundraising. It simplifies the donation process, making it easy for users to create and share campaigns within minutes.

Key Features:

  • No platform fees for personal campaigns
  • Secure payment processing through trusted gateways
  • Customizable donation pages
  • Mobile-friendly interface for donations on the go
  • Social media integration to boost visibility

Pros:

  • Large user base increases visibility
  • Simple interface, ideal for first-time fundraisers
  • No upfront costs for personal campaigns

Cons:

  • High platform fees for charity and nonprofit campaigns
  • Limited customization options for branding
  • Campaign funds can take a few days to disburse

2. Kickstarter

Short Description:
Kickstarter is a global platform designed for creative projects. It helps individuals and companies launch new products, films, technology, and more through crowdfunding.

Key Features:

  • All-or-nothing funding model
  • Global reach with multi-currency support
  • Simple project setup
  • Clear campaign analytics
  • Easy-to-share campaign pages

Pros:

  • Huge exposure to a community of backers
  • Ideal for product-based or creative endeavors
  • Robust rewards system for backers

Cons:

  • Must reach your fundraising goal to receive funds
  • Not ideal for traditional charity campaigns
  • Hefty platform fees (5% + payment processing)

3. Donorbox

Short Description:
Donorbox is a powerful tool for non-profits and charities, providing a wide range of donation options, including recurring donations, crowdfunding, and text-to-give features.

Key Features:

  • Recurring donation management
  • Customizable donation forms
  • Integration with WordPress, Stripe, and PayPal
  • Tax receipt generation
  • Multi-currency and language support

Pros:

  • Affordable pricing plans
  • Seamless integration with existing websites
  • Detailed reporting and analytics

Cons:

  • Limited support for personal fundraising
  • Requires some technical expertise for advanced features
  • Setup can be time-consuming

4. Classy

Short Description:
Classy is designed for non-profits to create high-impact fundraising campaigns. With advanced features such as peer-to-peer fundraising, it helps organizations scale their campaigns effectively.

Key Features:

  • Peer-to-peer fundraising tools
  • Mobile-optimized donation pages
  • Advanced donation tracking and analytics
  • Integration with email marketing platforms
  • Event management and ticketing tools

Pros:

  • Designed specifically for non-profits
  • Strong customer support
  • Robust reporting and segmentation tools

Cons:

  • High subscription fees
  • May be overkill for smaller campaigns
  • Limited customization options without advanced plans

5. Fundly

Short Description:
Fundly is a user-friendly online fundraising platform for individuals and groups. It is widely used for personal causes, events, and non-profits to raise funds.

Key Features:

  • Customizable fundraising pages
  • Social media sharing tools
  • Flexible fundraising goal options
  • Integrated payment processing
  • Mobile-friendly interface

Pros:

  • Simple and easy to use
  • No monthly fees for personal campaigns
  • Supports both personal and charitable causes

Cons:

  • Charges a platform fee (4.9%)
  • Limited advanced features for large-scale fundraising
  • Customer service can be slow at times

6. Charity Navigator

Short Description:
Charity Navigator is not just a fundraising platform; it evaluates the performance and impact of charitable organizations. It helps donors find trustworthy charities to contribute to.

Key Features:

  • Charity rating system
  • Donor transparency and accountability features
  • Partnered with thousands of registered charities
  • Donor resources and guides
  • Publicly available ratings and reports

Pros:

  • Enhances credibility of fundraising campaigns
  • Helps donors make informed decisions
  • Ideal for large charities

Cons:

  • Primarily focused on charity ratings, not fundraising tools
  • Limited customization options
  • Works best for registered charities

7. Givebutter

Short Description:
Givebutter is a versatile fundraising platform that supports both donation-based campaigns and ticketed events. It’s designed to help organizations raise money with ease.

Key Features:

  • Event ticketing and donation management
  • Peer-to-peer fundraising options
  • Integrated payment gateway with no fees for donors
  • In-app messaging for campaign updates
  • Live-streaming support for events

Pros:

  • No fee for donors
  • Strong event management features
  • Easy-to-use interface

Cons:

  • Limited advanced tools for large organizations
  • Transaction fees can add up
  • Less known than other platforms like GoFundMe

8. CrowdRise by GoFundMe

Short Description:
CrowdRise, now part of GoFundMe, is a crowdfunding platform that helps raise money for charitable causes. It’s known for its social sharing features and integration with social media platforms.

Key Features:

  • Donation tracking and reporting tools
  • Seamless social media integration
  • Customizable donation pages
  • Built-in email marketing capabilities
  • Event fundraising integration

Pros:

  • Integrated with GoFundMe’s large donor network
  • Focused on charitable causes
  • Easy-to-share fundraising pages

Cons:

  • Platform fees on funds raised
  • Limited flexibility compared to other crowdfunding tools
  • Not ideal for personal fundraising

9. RallyUp

Short Description:
RallyUp offers an array of fundraising options including sweepstakes, auctions, and donations. It’s perfect for non-profits, schools, and community organizations looking to engage their donors.

Key Features:

  • Raffles, auctions, and sweepstakes tools
  • Social media integration
  • Customizable fundraising pages
  • Ticketing and event management
  • Flexible donation options

Pros:

  • Multi-format fundraising options
  • Ideal for events and community-driven campaigns
  • Strong customization options

Cons:

  • Steeper learning curve for new users
  • Transaction fees can accumulate
  • Limited integrations with other platforms

10. CauseVox

Short Description:
CauseVox is tailored for non-profits, enabling them to raise money through peer-to-peer fundraising and online donation pages. It’s known for its easy-to-use design and donor-centric approach.

Key Features:

  • Peer-to-peer fundraising tools
  • Customizable donation forms
  • Mobile-optimized pages
  • CRM integration for donor management
  • Multi-payment options

Pros:

  • Focus on donor engagement and retention
  • Strong social sharing tools
  • Affordable pricing for small organizations

Cons:

  • Lacks event management features
  • Limited integrations with external apps
  • Requires higher-tier plans for advanced reporting

Comparison Table

Tool NameBest ForPlatform(s) SupportedStandout FeaturePricingG2/Capterra/Trustpilot Rating
GoFundMePersonal, charityWeb, MobileNo fees for personal campaignsFree (Platform fees on charity campaigns)4.6/5
KickstarterCreative projectsWeb, MobileAll-or-nothing modelFree (Platform fees on funded campaigns)4.5/5
DonorboxNon-profits, CharitiesWebRecurring donationsStarts at $0 (Transaction fees apply)4.7/5
ClassyNon-profitsWebPeer-to-peer fundraisingStarts at $29/month4.8/5
FundlyIndividuals, Non-profitsWeb, MobileEasy social media sharing4.9% fee per donation4.3/5
Charity NavigatorCharitiesWebCharity ratings & transparencyFree4.2/5
GivebutterEvents, Non-profitsWeb, MobileEvent ticketingStarts at $0 (Transaction fees apply)4.5/5
CrowdRiseCharitable causesWebIntegration with GoFundMePlatform fees apply4.6/5
RallyUpNon-profits, SchoolsWeb, MobileSweepstakes & AuctionsCustom pricing (Transaction fees apply)4.2/5
CauseVoxNon-profits, CampaignsWebPeer-to-peer fundraisingStarts at $29/month4.7/5

Decision-Making Guide

When choosing the right Online Fundraising Tool, several factors come into play:

  1. Company Size: Larger organizations may require tools with more advanced features (Classy, Donorbox), while small non-profits and personal fundraisers may benefit from GoFundMe or Fundly.
  2. Industry/Goal: Creative projects or product launches may be best suited to Kickstarter, while ongoing charitable initiatives are better served by CauseVox or RallyUp.
  3. Budget: Those with limited budgets may find platforms like Givebutter or Fundly ideal as they offer low-cost or free plans, while others may invest in premium tools like Classy for advanced features.
  4. Required Features: If peer-to-peer fundraising and social media integration are crucial, GoFundMe and Classy stand out. For events and ticket sales, Givebutter and RallyUp offer specialized features.

Conclusion

In 2025, the landscape of Online Fundraising Tools has expanded, offering diverse solutions for different needs. Whether you are an individual raising funds for a personal cause, a non-profit running a large-scale charity campaign, or a business launching a creative product, the right fundraising tool can make a world of difference. As always, we recommend exploring the tools with demos or free trials to see which best aligns with your goals.


SEO Section

Meta Description:
Explore the best online fundraising tools in 2025. Compare top platforms like GoFundMe, Kickstarter, and Donorbox, and find the right solution for your campaign.


FAQs

1. What is the best online fundraising tool for small charities?
For small charities, platforms like Donorbox and Fundly are ideal due to their affordability and ease of use.

2. How do I choose the best online fundraising tool for my business?
If your business is focused on creative projects, Kickstarter is a great option. For more charitable fundraising, Classy or CauseVox may be better suited.

3. Are there any free online fundraising tools?
Yes, platforms like GoFundMe and Givebutter offer free plans, with only transaction fees involved.

4. Can I use social media with online fundraising tools?
Most tools, including GoFundMe, Fundly, and Givebutter, offer seamless integration with social media to promote your campaign.

5. Do online fundraising tools provide payment processing?
Yes, all the tools mentioned offer secure payment processing to handle donations efficiently.

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